But, the iPad 2, well that's taken it to a whole new level
On a recent launch day in Beijing for the iPad 2 wifi only model (delayed due to Japan tsunami and manufacturing delays) a scuffle broke out between two Chinese 'fanboys' over who was more deserving to get an iPad 2 first.
Needless to say, apple weren't taking any violence on such an important day.
As any dedicated employee wanting to not damage the spotless "ahem" reputation of their company would do they broke up the fight... With a 4mm steel bar.
The resulting pictures are the aftermath of the fight.
On a side note, the steel bar was powder coated black as apple are currently having issues producing white versions of their ifanboy bludgener due for release in November
"business as usual I guess"
One quote from a witness indicates this:
Sanlitun Apple Store bloodshed, because too many people queuing waiting suddenly closed shop, where the weather is so hot multi-line Burongyia, Apple stunned party to a foreigner and a Chinese man actually hands-on, people with the scene confirmed the man was wounded also the guests lined up to buy Apple products.We look at the quality of foreigners, but also that, to earn the money we have in China is also the name of our people.
If you understand that then you are a god
-Zac
